MVB Packet
A self-serve platform that converts a short startup idea description into a complete Minimum Viable Brand (MVB) packet, including positioning, competitive landscape, ICP/leads, pricing guidance, brand/domain suggestions, and a ready-to-publish landing page.
12/28/2025, 6:47:58 PM
0 on waitlistIdea Summary
Clear problem statement + assumptions to validate
Summary
A self-serve platform that converts a short startup idea description into a complete Minimum Viable Brand (MVB) packet, including positioning, competitive landscape, ICP/leads, pricing guidance, brand/domain suggestions, and a ready-to-publish landing page.
Problem Statement
Early-stage founders and small teams struggle to quickly validate and communicate a new idea because market research, positioning, branding, pricing, and initial go-to-market assets take significant time and expertise to produce.
Key Assumptions
- Founders are willing to trust AI-generated positioning, competitive analysis, and pricing guidance enough to act on it.
- The platform can produce outputs that are meaningfully better (or faster/cheaper) than existing tools, templates, and general-purpose LLM workflows.
- Competitor identification and ICP/lead generation can be accurate and current enough to be useful without extensive manual validation.
- Users have a strong willingness to pay for an end-to-end MVB packet rather than assembling pieces from separate tools (e.g., ChatGPT, Notion templates, landing page builders, SEO tools).
- The landing pages generated will be high-quality and differentiated enough to convert (not generic) across many industries and idea types.
- Access to lead data (or methods to generate leads) can be achieved legally, reliably, and at a cost that supports the business model.
Use Cases
- A solo founder pastes a one-paragraph product idea and gets a positioning statement, target ICP, suggested pricing tiers, and a landing page to start collecting email signups within an hour.
- A startup studio uses the tool to rapidly generate MVB packets for multiple concepts and compare markets, competitors, and positioning before committing build resources.
- A freelancer or agency creates first-pass branding (name/domain options) and landing pages for client ideas to accelerate kickoff and reduce discovery time.
- A B2B founder generates an ICP and a starter list of target companies/leads for outbound prospecting, along with messaging aligned to the proposed positioning.
- A product manager inside a small company uses the packet to pitch an internal new product initiative with a clear narrative, competitive context, and pricing hypothesis.
Idea Summary
Clear problem statement + assumptions to validate
Summary
A self-serve platform that converts a short startup idea description into a complete Minimum Viable Brand (MVB) packet, including positioning, competitive landscape, ICP/leads, pricing guidance, brand/domain suggestions, and a ready-to-publish landing page.
Problem Statement
Early-stage founders and small teams struggle to quickly validate and communicate a new idea because market research, positioning, branding, pricing, and initial go-to-market assets take significant time and expertise to produce.
Key Assumptions
- Founders are willing to trust AI-generated positioning, competitive analysis, and pricing guidance enough to act on it.
- The platform can produce outputs that are meaningfully better (or faster/cheaper) than existing tools, templates, and general-purpose LLM workflows.
- Competitor identification and ICP/lead generation can be accurate and current enough to be useful without extensive manual validation.
- Users have a strong willingness to pay for an end-to-end MVB packet rather than assembling pieces from separate tools (e.g., ChatGPT, Notion templates, landing page builders, SEO tools).
- The landing pages generated will be high-quality and differentiated enough to convert (not generic) across many industries and idea types.
- Access to lead data (or methods to generate leads) can be achieved legally, reliably, and at a cost that supports the business model.
Use Cases
- A solo founder pastes a one-paragraph product idea and gets a positioning statement, target ICP, suggested pricing tiers, and a landing page to start collecting email signups within an hour.
- A startup studio uses the tool to rapidly generate MVB packets for multiple concepts and compare markets, competitors, and positioning before committing build resources.
- A freelancer or agency creates first-pass branding (name/domain options) and landing pages for client ideas to accelerate kickoff and reduce discovery time.
- A B2B founder generates an ICP and a starter list of target companies/leads for outbound prospecting, along with messaging aligned to the proposed positioning.
- A product manager inside a small company uses the packet to pitch an internal new product initiative with a clear narrative, competitive context, and pricing hypothesis.
Competitive Landscape
Market context + the most relevant competitors
Market Size
TAM estimate: ~$3B–$8B annually. Reasoning: The idea sits at the intersection of (1) AI marketing/content generation (multi-$B market), (2) landing page/builders and lightweight web presence tools, and (3) early-stage startup enablement (validation, positioning, lead sourcing). A realistic serviceable slice is founders/SMBs buying tools for pre-seed to early revenue: if ~5–10M global microbusinesses/startups/side projects are formed or actively iterating each year and 5–15% pay $10–$50/month (or $49–$199 one-time) for packaging/launch assets, that implies ~$0.3B–$9B potential depending on adoption and ARPA. A practical near-term TAM for a self-serve MVB packet product is likely in the low single-digit billions.
Market Growth
High growth, but competitive and fragmenting: AI-assisted marketing and website creation are growing at ~20%–35% CAGR, driven by LLM commoditization and SMB adoption. Trend: rapid feature convergence (AI copy + landing pages + lead tools) and downward price pressure as general-purpose AI tools improve.
Competitors Found
5
Competitors (5)
Starter Story (Idea to Startup / Research tools)
VisitContent and tools that help founders validate ideas, understand markets, and learn go-to-market tactics via case studies, guides, and research resources.
Market Dominance
3/5
Product Maturity
4/5
Pricing Value
3/5
Pricing Model
Subscription (paid membership) plus free content.
Copy.ai (GTMS / Marketing content generation)
VisitAI platform for generating marketing copy and GTM content (value props, ads, emails, landing page copy) with workflows for teams.
Market Dominance
4/5
Product Maturity
4/5
Pricing Value
3/5
Pricing Model
Freemium + tiered SaaS subscription; higher tiers for teams/workflows.
Jasper (AI marketing platform)
VisitAI-assisted marketing content creation, including brand voice, campaign assets, and landing page copy generation.
Market Dominance
4/5
Product Maturity
5/5
Pricing Value
2/5
Pricing Model
Tiered SaaS subscription; premium pricing for brand/workspace features.
Carrd (Landing pages)
VisitSimple, fast landing-page builder for one-page sites, used heavily for MVP launches and waitlists.
Market Dominance
4/5
Product Maturity
5/5
Pricing Value
5/5
Pricing Model
Low-cost annual subscription tiers.
HubSpot (Marketing Hub + Content tools)
VisitAll-in-one marketing/CRM platform including landing pages, email, lead capture, analytics, and increasing AI-assisted content features.
Market Dominance
5/5
Product Maturity
5/5
Pricing Value
2/5
Pricing Model
Freemium entry + tiered subscriptions; costs scale with features/contacts/seats.
Key Market Trends
- Bundling of AI-generated strategy + execution assets (positioning, ICP, copy, pages) into end-to-end workflows
- Commoditization of generic copy/landing-page generation; differentiation shifting to data-backed insights (real competitor intel, lead sources) and quality controls
- Rise of founder-focused micro-tools (one-time purchases, templates) competing against broader marketing suites
- Integration with distribution channels (email/CRM, ads, SEO) to move from 'packet' to measurable acquisition outcomes
- Trust and accuracy concerns around market/competitor research outputs, increasing demand for citations, sources, and explainability
Opportunities & Threats
What to lean into, and what to mitigate early
Why Now?
Generic AI copy and landing-page generation has become a commodity, shifting buyer demand toward research-backed, cited insights and end-to-end workflows that produce deployable assets. At the same time, more founders are launching faster with smaller teams, increasing willingness to pay for a self-serve “brand + GTM starter kit” that reduces time-to-validation.
Opportunities
Unsolved Problems
- Founders need fast, credible positioning and differentiation, but existing AI tools produce generic messaging without defensible competitor/market evidence.
- Early validation requires both narrative (why buy) and distribution (who to contact/how), yet most tools stop at copy/branding and don’t deliver actionable ICP lists with outreach-ready context.
- Pricing and packaging decisions are high-impact and under-supported; founders lack structured guidance tied to segments, willingness-to-pay signals, and comparable benchmarks.
- Teams struggle to translate strategy into a coherent, publishable web presence quickly (page structure, SEO basics, CTAs, analytics), especially without design/copy expertise.
- Trust gap: founders want citations, sources, and “show your work” for market/competitor claims to confidently share with cofounders, investors, and early customers.
Market Gaps
- A single workflow that goes from 2–3 sentence idea → research-backed positioning → ICP + lead sources → pricing hypothesis → deployable landing page, with minimal setup and clear handoff artifacts.
- Data-backed competitive landscape generation (live web signals, review mining, feature/pricing extraction) with citations and confidence scoring, not just narrative summaries.
- “Minimum Viable Brand” standardization: a consistent packet format optimized for early-stage use (investor intro, customer discovery, waitlist conversion), rather than enterprise marketing outputs.
- Founder-friendly pricing and packaging (one-time purchase + optional refreshes) that matches pre-seed budgets, instead of seat-based SaaS marketing suite economics.
- Integrated measurement loop: connect to email/CRM/ads to turn the packet into experiments (A/B copy, audience tests) and report results, not just generate assets.
Incumbent Weaknesses
- Generic outputs: incumbents often lack deep, cited competitive intel and produce similar positioning/copy across users, reducing perceived uniqueness.
- Fragmentation: users must stitch together research, ICP definition, pricing, domain/brand, and landing page publishing across multiple tools.
- Limited actionable lead sourcing: even when ICP is defined, incumbents rarely provide compliant, high-signal lead lists with rationale and outreach angles.
- Founder-stage mismatch: enterprise-oriented suites can feel expensive/overkill for pre-seed teams that want a one-time “launch kit.”
- Low accountability: outputs aren’t tied to measurable outcomes (conversion, replies, CAC proxies), making ROI unclear.
Threats
Risks
- Commoditization and feature replication by landing page builders and AI marketing suites, compressing differentiation and pricing power.
- Accuracy/liability risk: incorrect competitor claims, pricing benchmarks, or lead data could damage customer trust; requires strong sourcing and disclaimers.
- Data sourcing constraints: scraping, lead enrichment, and competitor intel may face legal/ToS limitations and rising data costs.
- Churn risk if positioned as a one-off artifact; users may pay once and leave unless there’s a refresh/iteration loop tied to experiments.
- Go-to-market risk: high CAC in founder/SMB channels and noisy competition from templates, agencies, and “free” AI tools.
Barriers to Entry
- Access to reliable data for competitor/pricing/lead insights (APIs, partnerships, compliant enrichment) and the ability to keep it current.
- Building trust mechanisms (citations, confidence scoring, audit trails) that withstand founder scrutiny and reduce hallucination concerns.
- Delivering consistently high-quality, differentiated brand outputs (naming, positioning, page design) across many categories without heavy human services.
- Distribution: reaching founders cost-effectively requires content/community/partnership moats that are slow to build.
- Technical integration complexity to publish pages and connect to CRM/email/analytics while keeping the product self-serve and low-friction.
Incumbent Strengths
- Copy.ai/Jasper: strong content generation quality, broad template libraries, and mature product UX for marketing workflows.
- Copy.ai/Jasper: integrations and team features that fit growing companies (collaboration, brand voice, multi-channel content).
- Starter Story: strong founder audience, credibility, and content-driven distribution that can funnel users into adjacent tools.
- Incumbents have brand recognition and budget to acquire users via paid channels and partnerships.
Positioning Strategy
A clear wedge + the fastest path to revenue
Positioning Statement
"For pre-seed B2B SaaS founders launching in the next 14 days, we provide a research-backed Minimum Viable Brand packet and publish-ready landing page unlike generic AI copy/landing-page tools that lack cited competitive evidence and actionable ICP lead sources."
Beachhead Market
Pre-seed B2B SaaS founders (solo/founding teams of 1–3) preparing for customer discovery and a waitlist landing page within the next 14 days, without access to a dedicated marketer or researcher.
Wedge Strategy
Enter as a one-time “Minimum Viable Brand + landing page” generator differentiated by cited competitive/market evidence, then expand into ongoing refreshes and an experiment loop (ads/email/CRM integrations) that continuously updates positioning, ICP lists, and conversion-tested copy.
Unique Value Proposition
A standardized, investor-and-customer-discovery-ready brand packet that combines cited competitive landscape mining, differentiated positioning, pricing hypotheses, and outreach-ready ICP lead sources with a deployable landing page in one workflow. It’s uniquely valuable because it replaces days of fragmented research and asset creation with defensible evidence and a clear handoff to execution.
Fastest Path to Revenue
Sell a $299–$499 one-time MVB packet with a 48-hour delivery guarantee for the first 50 customers via founder communities (Indie Hackers, YC/On Deck groups), LinkedIn outbound to “building in public” founders, and partnerships with accelerators/coaches. Use a single self-serve flow (idea → paywall → packet + hosted landing page) and upsell $99/month refreshes tied to new competitors, pricing changes, and experiment results.
ICP & Leads
A crisp target profile plus starter leads
Ideal Customer Profile
Target Titles
Founder (Solo), Co-Founder, CEO (Pre-seed), Technical Founder / CTO, Founder & Product Lead
Company Size
startup
Key Pain Points
- Need a credible positioning narrative fast (value prop, differentiation, proof points) to start customer discovery and investor conversations
- Lack time/skill to do competitive research and synthesize a market landscape with sources they can reference
- No in-house marketer: struggle to produce cohesive brand basics (name, domain, messaging, tone) and a conversion-focused landing page
- Uncertainty around pricing and packaging for early design-partner / waitlist offers
- Difficulty defining an actionable ICP and sourcing initial target leads for outreach (beyond generic personas)
Budget Expectations
Typically $49–$299 self-serve one-time per idea (with willingness to pay $499–$1,500 for a higher-touch or iterative add-on if it demonstrably increases discovery calls/waitlist signups).
Sample Leads (6)
Maya Chen
Solo Founder at OpsHandoff
Bootstrapping a B2B workflow automation SaaS and needs a publish-ready waitlist page plus crisp positioning and ICP leads within a two-week launch window; no dedicated marketing support.
Ethan Patel
Technical Co-Founder / CTO at LogPulse
Building a DevOps observability micro-SaaS at pre-seed; strong engineering but limited go-to-market time. Needs competitive landscape, differentiation, and pricing guidance to start customer discovery immediately.
Sofia Ramirez
Co-Founder & CEO at LedgerLane
Early B2B FinTech SaaS concept preparing for design-partner outreach; needs research-backed messaging, credible competitor references, and an actionable lead list to book discovery calls fast.
Jordan Kim
Founder & Product Lead at RevNudge
Pre-seed RevOps tool launching a waitlist in the next 14 days; needs packaging/pricing direction and a landing page that converts, plus ICP definition for outbound.
Aisha Bello
CEO (Pre-seed) at PolicyPilot
AI-enabled compliance SaaS in validation stage; needs a Minimum Viable Brand packet with cited competitive evidence to communicate credibility to prospects and early investors without hiring a marketer.
Liam O’Connor
Co-Founder at SupportSignals
Two-person B2B SaaS team targeting customer support leaders; needs positioning, ICP segmentation, and initial lead sources to drive outreach, plus a ready-to-publish landing page quickly.
Pricing
A simple tiered model you can test quickly
Rationale
A hybrid model (subscription + usage credits) matches how customers create MVB packets in bursts while still valuing ongoing iteration and team workflows. Lower tiers compete with freemium/tiered AI marketing tools on price, while Pro captures SMB willingness to pay for enrichment, collaboration, and integrations. Enterprise pricing aligns with governance, security, and customization requirements typical of larger organizations.
Starter
$29-59/month
Fast, self-serve MVB packets for solo founders validating ideas and creating a credible first landing page in hours, not weeks.
Features
- MVB packet generation from a short idea brief (positioning + messaging pillars)
- Competitive landscape snapshot (key competitors + differentiators)
- ICP definition (personas, pains, triggers, objections)
- Pricing guidance (starter packaging + price anchors)
- Brand name + domain suggestions
- Landing page generator (sections + copy) with export (HTML/Markdown) and hosted share link
- Basic lead list suggestions (sources + roles/titles; not enriched)
For: Solo founders, indie hackers, early-stage builders, accelerators’ pre-incubation cohorts
Popular
Pro
$99-199/month
Deeper research and higher-quality go-to-market assets with iteration loops, collaboration, and light automation—built for teams shipping MVPs and running experiments.
Features
- Everything in Starter
- Up to 25 MVB packets/month
- Enhanced competitive analysis (positioning map, feature table, category narrative)
- ICP + channel hypotheses (top channels, messaging by channel, test plan)
- Lead list builder with enrichment credits (titles, company size, industry, verified emails where available)
- Multiple landing pages per idea + A/B variants
- Brand kit outputs (taglines, tone, visual direction prompts for designers)
- Integrations: Webflow export, Zapier, HubSpot/Pipedrive basics
- Team collaboration (up to 5 users) and shared workspaces
- Priority support (24-48 hour response)
For: SMB product teams, agencies, venture studios, seed-stage startups, growth/marketing leads
Enterprise
$1,500-5,000/month
Standardized, repeatable MVB creation at scale with governance, security, custom templates, and integrations for product innovation teams and agencies.
Features
- Everything in Pro
- Unlimited MVB packets (fair-use) and higher throughput
- Custom MVB templates aligned to internal frameworks (JTBD, PRD-lite, brand guidelines)
- Advanced lead enrichment and firmographic/technographic filters with higher credit pools
- SSO/SAML, SCIM, role-based access control, audit logs
- Data controls (no training on customer data, retention policies)
- Custom integrations (Salesforce, Marketo, internal data sources)
- Central admin dashboard + workspace governance
- Dedicated CSM, onboarding, and quarterly business reviews
- SLA and priority support
For: Enterprise innovation/product orgs, large agencies, corporate venture teams, incubators/accelerators managing many teams
Branding & Domains
Name options and domain ideas
Brand Name Ideas
Domains shown are matched to each name where possible.
BrandMVB
Direct and descriptive with a startup-native acronym (MVB) that signals a complete, investor-ready brand starter kit—fast.
Suggested Domains
brandmvb.com✓
PitchPouch
Playful metaphor: everything you need for customer discovery and a waitlist launch packed into one tidy pouch.
Suggested Domains
pitchpouch.com✗
LaunchLoom
Metaphorical and memorable—your positioning, proof, ICP, pricing, and landing page get woven into a cohesive story.
Suggested Domains
launchloom.com✗
SignalSprint
Highlights speed plus evidence: you sprint from idea to clear market signal with defensible research and crisp messaging.
Suggested Domains
signalsprint.ai✓
ProofPop
Fun, punchy name that emphasizes cited competitive mining and differentiated positioning—your claims ‘pop’ because they’re backed.
Suggested Domains
proofpop.com✗
BrandBento
A bento box implies curated compartments—positioning, ICP leads, pricing, and a landing page neatly organized in one workflow.
Suggested Domains
brandbento.co✗
WaitlistWizard
Playfully promises the outcome founders want in 14 days: a ready-to-publish landing page and discovery-ready messaging.
Suggested Domains
waitlistwizard.com✗
PositionPotion
Memorable rhyme with a playful twist—turns a raw idea into a potent positioning ‘mix’ with clear differentiation.
Suggested Domains
positionpotion.com✓
MarketMoxie
Conveys confidence and edge—ideal for pre-seed founders who need credible, differentiated narratives without a marketer.
Suggested Domains
marketmoxie.io✓
Scout & Shout
Captures the workflow: scout the landscape/ICP with evidence, then shout it via a polished landing page and outreach-ready assets.
No matched domains found.
All checked domains (10)
Discovery Kit
Hypotheses, screening, and interview questions
No discovery kit saved for this run yet.
Landing Page
A clean, standalone version ready to deploy
Launch a Defensible Brand in 14 Days
Get cited positioning, pricing hypotheses, and ICP leads—plus a publish-ready landing page in one sprint.
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<h1>Launch a Defensible Brand in 14 Days</h1>
<p>Get cited positioning, pricing hypotheses, and ICP leads—plus a publish-ready landing page in one sprint.</p>
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</div>
</div>
</section>
<section class="benefits">
<div class="container">
<h2>Why Choose Us?</h2>
<div class="benefit-grid">
<div class="benefit-card">
<div class="benefit-top">
<div class="benefit-icon"><svg viewBox="0 0 20 20" fill="currentColor" aria-hidden="true"><path d="M11.3 1 3 11h6l-1 8 8.7-10H11l.3-8z"/></svg></div>
<h3>Stand out with evidence-backed differentiation, not generic AI fluff</h3>
</div>
</div>
<div class="benefit-card">
<div class="benefit-top">
<div class="benefit-icon"><svg viewBox="0 0 20 20" fill="currentColor" aria-hidden="true"><path fill-rule="evenodd" d="M10 2a8 8 0 100 16 8 8 0 000-16zm0 3a5 5 0 100 10 5 5 0 000-10zm0 3a2 2 0 100 4 2 2 0 000-4z" clip-rule="evenodd"/></svg></div>
<h3>Skip the scavenger hunt—walk away with outreach-ready ICP lead sources</h3>
</div>
</div>
<div class="benefit-card">
<div class="benefit-top">
<div class="benefit-icon"><svg viewBox="0 0 20 20" fill="currentColor" aria-hidden="true"><path d="M13 7a3 3 0 11-6 0 3 3 0 016 0z"/><path fill-rule="evenodd" d="M4 15a4 4 0 014-4h4a4 4 0 014 4v1H4v-1z" clip-rule="evenodd"/></svg></div>
<h3>Make smarter pricing calls with benchmarks and segment-based hypotheses</h3>
</div>
</div>
</div>
</div>
</section>
<section class="features">
<div class="container">
<h2>Features</h2>
<div class="feature-list">
<div class="feature-item">
<svg viewBox="0 0 20 20" fill="currentColor" aria-hidden="true">
<path fill-rule="evenodd" d="M16.704 5.29a1 1 0 010 1.415l-7.2 7.2a1 1 0 01-1.415 0l-3.2-3.2A1 1 0 016.304 9.29l2.492 2.492 6.492-6.492a1 1 0 011.415 0z" clip-rule="evenodd"/>
</svg>
<div>Cited competitive landscape mining (with sources you can show investors)</div>
</div>
<div class="feature-item">
<svg viewBox="0 0 20 20" fill="currentColor" aria-hidden="true">
<path fill-rule="evenodd" d="M16.704 5.29a1 1 0 010 1.415l-7.2 7.2a1 1 0 01-1.415 0l-3.2-3.2A1 1 0 016.304 9.29l2.492 2.492 6.492-6.492a1 1 0 011.415 0z" clip-rule="evenodd"/>
</svg>
<div>Minimum Viable Brand packet: positioning, messaging, and differentiation</div>
</div>
<div class="feature-item">
<svg viewBox="0 0 20 20" fill="currentColor" aria-hidden="true">
<path fill-rule="evenodd" d="M16.704 5.29a1 1 0 010 1.415l-7.2 7.2a1 1 0 01-1.415 0l-3.2-3.2A1 1 0 016.304 9.29l2.492 2.492 6.492-6.492a1 1 0 011.415 0z" clip-rule="evenodd"/>
</svg>
<div>Pricing & packaging hypotheses tied to comps and willingness-to-pay signals</div>
</div>
<div class="feature-item">
<svg viewBox="0 0 20 20" fill="currentColor" aria-hidden="true">
<path fill-rule="evenodd" d="M16.704 5.29a1 1 0 010 1.415l-7.2 7.2a1 1 0 01-1.415 0l-3.2-3.2A1 1 0 016.304 9.29l2.492 2.492 6.492-6.492a1 1 0 011.415 0z" clip-rule="evenodd"/>
</svg>
<div>ICP segments with lead sources and outreach-ready context</div>
</div>
<div class="feature-item">
<svg viewBox="0 0 20 20" fill="currentColor" aria-hidden="true">
<path fill-rule="evenodd" d="M16.704 5.29a1 1 0 010 1.415l-7.2 7.2a1 1 0 01-1.415 0l-3.2-3.2A1 1 0 016.304 9.29l2.492 2.492 6.492-6.492a1 1 0 011.415 0z" clip-rule="evenodd"/>
</svg>
<div>Publish-ready landing page you can ship today and iterate tomorrow</div>
</div>
</div>
</div>
</section>
<section class="social-proof">
<div class="container">
<h2>Loved by Teams Everywhere</h2>
<div class="testimonials">
<div class="testimonial">
<div class="quote">
<svg viewBox="0 0 20 20" fill="currentColor" aria-hidden="true">
<path d="M6.5 6.5A3.5 3.5 0 003 10v4a2 2 0 002 2h2a2 2 0 002-2v-2a2 2 0 00-2-2H6.5a.5.5 0 01-.5-.5V10a.5.5 0 01.5-.5H8a.5.5 0 00.5-.5V6.5zM14.5 6.5A3.5 3.5 0 0011 10v4a2 2 0 002 2h2a2 2 0 002-2v-2a2 2 0 00-2-2h-1.5a.5.5 0 01-.5-.5V10a.5.5 0 01.5-.5H16a.5.5 0 00.5-.5V6.5z"/>
</svg>
</div>
<p>“We replaced a week of research and copywriting with one workflow—and the positioning finally clicked.” — Pre-seed Founder</p>
</div>
<div class="testimonial">
<div class="quote">
<svg viewBox="0 0 20 20" fill="currentColor" aria-hidden="true">
<path d="M6.5 6.5A3.5 3.5 0 003 10v4a2 2 0 002 2h2a2 2 0 002-2v-2a2 2 0 00-2-2H6.5a.5.5 0 01-.5-.5V10a.5.5 0 01.5-.5H8a.5.5 0 00.5-.5V6.5zM14.5 6.5A3.5 3.5 0 0011 10v4a2 2 0 002 2h2a2 2 0 002-2v-2a2 2 0 00-2-2h-1.5a.5.5 0 01-.5-.5V10a.5.5 0 01.5-.5H16a.5.5 0 00.5-.5V6.5z"/>
</svg>
</div>
<p>“The competitor evidence made our narrative feel investor-ready, not vibes-based.” — B2B SaaS Co-founder</p>
</div>
<div class="testimonial">
<div class="quote">
<svg viewBox="0 0 20 20" fill="currentColor" aria-hidden="true">
<path d="M6.5 6.5A3.5 3.5 0 003 10v4a2 2 0 002 2h2a2 2 0 002-2v-2a2 2 0 00-2-2H6.5a.5.5 0 01-.5-.5V10a.5.5 0 01.5-.5H8a.5.5 0 00.5-.5V6.5zM14.5 6.5A3.5 3.5 0 0011 10v4a2 2 0 002 2h2a2 2 0 002-2v-2a2 2 0 00-2-2h-1.5a.5.5 0 01-.5-.5V10a.5.5 0 01.5-.5H16a.5.5 0 00.5-.5V6.5z"/>
</svg>
</div>
<p>“The ICP lead sources were the surprise win—we booked discovery calls immediately.” — Solo Founder</p>
</div>
</div>
</div>
</section>
<section class="cta">
<div class="container">
<h2>Build your Minimum Viable Brand—fast</h2>
<p>Generate a research-backed brand packet and deployable landing page before your next customer call.</p>
<a href="#" class="btn">Create My Packet</a>
</div>
</section>
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