The weight no one sees
- You can't fully unload on your cofounder—they're stressed too
- Investors want confidence, not your 3am anxiety spirals
- Your partner doesn't understand why a 'no' email ruins your week
- Traditional therapy takes weeks to book and doesn't get startup context
- Founder communities help, but you can't be vulnerable in public
💸 Cost of doing nothing
- Decision paralysis on critical hires and pricing choices
- Sleep-deprived mistakes that burn runway faster
- Cofounder tension that festers into real conflict
- Burnout that forces you to step back at the worst possible time
A thinking partner that gets it
- Process investor rejection without spiraling for days
- Work through cofounder tension before it becomes a blowup
- Make clearer decisions on hiring, firing, and runway tradeoffs
- Regain sleep and focus during fundraising sprints
- Build emotional resilience that compounds over time
Support in three steps
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1Open the app when pressure hits—no scheduling, no waiting
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2Have a conversation built for founder-specific challenges
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3Get structured frameworks and, if needed, warm handoff to human support
Built for how founders actually operate
Founder-context AI
Understands board dynamics, runway math, cofounder equity tension—not generic stress advice
Instant availability
3am anxiety spiral? Sunday night dread? Available when you need it, not when a calendar opens
Privacy-first architecture
Your conversations are never shared with investors, accelerators, or used for training. Period.
Stepped-care escalation
When AI isn't enough, seamless warm handoff to vetted human therapists who specialize in founders
Decision frameworks
Structured playbooks for common founder dilemmas: firing, pricing pivots, runway cuts, cofounder conversations
Progress tracking
See your stress patterns, sleep trends, and decision throughput over time
Why founders trust this
- Built by founders who've been through YC, Techstars, and multiple fundraises
- Privacy architecture reviewed by security-focused VCs
- No data ever shared with investors or portfolio companies
- Human escalation available within 24 hours when needed
We're early. Your feedback shapes what this becomes.
What would make this worth it?
Traditional founder coaching: $500-1,500/month. Therapy with startup context: $200-400/session (if you can find it).
What would you expect to pay for instant, confidential, founder-specific support?
We’ll use this to prioritize what we build first.
Questions we'd ask too
Is this actually confidential?
Yes. We never share your data with investors, accelerators, or anyone else. Conversations aren't used for model training. Your privacy is the product.
How is this different from ChatGPT?
General AI doesn't understand the specific psychology of founder stress—runway anxiety, identity tied to outcomes, cofounder dynamics. We're built specifically for these contexts.
Can this replace therapy?
No. We're a complement, not a replacement. For acute mental health needs, we provide warm handoffs to vetted human therapists who specialize in founders.
What if my investor or accelerator finds out I'm using this?
They won't from us. We don't share user lists, usage data, or any information with third parties. Even if your accelerator partners with us, your individual usage stays private.
Is this just for when things are bad?
No. Many founders use it for regular decision processing, weekly reflection, or working through strategic tradeoffs—not just crisis moments.
You don't have to carry it alone
Join the waitlist for early access. We're onboarding founders in small batches to ensure quality.
- No credit card required
- Early users shape the product
- Founding member pricing locked in